Pudgy Penguins, one of the most recognizable names in the NFT space, has officially entered the mobile gaming arena. In partnership with FIFA Rivals developer Mythical Games, the brand launched its first web3 mobile title, Pudgy Party, on Friday.
The game blends casual party gameplay with blockchain-powered customization. Designed as a lighthearted “party royale,” Pudgy Party features a series of mini-games where players control Pudgy Penguin characters, each with unique personalities and abilities. Matches are fast-paced and unpredictable, with rotating challenges to keep gameplay fresh.
“Our mission has always been about connection and spreading good vibes,” said Pudgy Penguins CEO Luca Netz. “With Pudgy Party, we’re bringing our characters to life in a fun, multiplayer format that’s accessible to all ages and designed to bring people together.”
Customization and Web3 Integration
Players can dress up their penguins with outfits, emotes, and collectibles. Some items are purely cosmetic, while others can be traded through Mythical Games’ marketplace. Built on Mythical’s Polkadot-based Mythos Chain, the system allows users to mint, upgrade, and fuse rare items into NFTs.
The game will also feature global leaderboards, seasonal events, and real-time tournaments. Its first event, “Dopameme Rush,” kicked off on August 29, offering players a chance to climb rankings and compete for rewards.
Mythical Games CEO John Linden called the project a showcase of web3’s broader potential: “Pudgy Penguins has already built a mainstream presence through retail and community engagement. Pudgy Party is a natural next step to show how web3 can deliver fun, value, and accessibility to players worldwide.”
Expanding the Pudgy Penguins Universe
The launch marks another milestone in Pudgy Penguins’ broader strategy to build its brand beyond NFTs. Earlier this week, the company rewarded early registrants with a non-transferable “Early to the Party” digital badge. While the game does not yet integrate the brand’s Solana-based PENGU token, both teams confirmed they are exploring ways to incorporate PENGU, MYTH, and other tokens in the future.
Introducing the Early to the Party Soulbound Token.
— Pudgy Penguins (@pudgypenguins) August 25, 2025
This SBT commemorates people who joined @PlayPudgyParty early and participated in the global introduction of Pengu to the mobile gaming industry.
More info and how-to-claim below. pic.twitter.com/7ETpDpIZBB
This release follows a string of expansions for Pudgy Penguins, including the debut of Pudgy Worlds for desktop, the launch of PENGU, and the rollout of plush collectibles in Walmart stores. The NFT collection itself remains one of the most valuable in the market, ranking second by floor price and fourth by overall market cap, currently valued at $417.4 million.
A Playful Move With Serious Reach
By stepping into mobile gaming, Pudgy Penguins is betting that its community-driven approach and recognizable characters can resonate beyond crypto-native audiences. For fans, Pudgy Party offers a chance to interact with the brand in a new way, while for the broader gaming world, it’s another test of how blockchain features can blend with mainstream entertainment.
Pudgy Party is free to download now on both iOS and Android.
