In a major step toward merging digital payments with cryptocurrency, PayPay Corporation, one of Japan’s largest cashless payment providers, has acquired a 40% stake in Binance Japan, the local arm of global crypto exchange Binance.
Softbank & PayPay invests 40% in Binance Japanhttps://t.co/To6pnzeTfm
— CZ 🔶 BNB (@cz_binance) October 9, 2025
The move, announced Thursday, establishes a capital and business alliance between the two companies, signaling Japan’s growing push to integrate blockchain innovation into its mainstream financial ecosystem.
A Bridge Between Crypto and Cashless Payments
According to Binance’s statement, the partnership will blend PayPay’s 70 million–user payment network with Binance’s blockchain infrastructure to create smoother connections between fiat payments and crypto transactions.
The companies plan to co-develop products that make it easier for users to transition between traditional and digital assets. One of the first features in development will allow Binance Japan users to buy cryptocurrencies directly with PayPay Money within the Binance app. Users will also be able to withdraw funds from crypto sales into PayPay Money, offering a faster and more convenient way to move between crypto and everyday spending.
“By combining PayPay’s extensive user base with Binance’s innovative technology, we can make Web3 more accessible and deliver secure, seamless digital asset services,” said Takeshi Chino, General Manager of Binance Japan.
Strengthening Japan’s Web3 Ecosystem
PayPay, a subsidiary of SoftBank Corp., dominates Japan’s digital payment market, where cashless adoption continues to rise. Its partnership with Binance could help accelerate Japan’s broader Web3 ambitions, particularly as regulators have taken steps to clarify and support crypto innovation within the country.
Binance Japan, which operates under registration with the Kanto Local Finance Bureau, began offering spot trading and earn products in August 2023. Since then, it has been expanding its range of crypto services, focusing on compliance and localization to align with Japan’s strict financial standards.
The collaboration represents one of the most significant tie-ups between a traditional payment company and a global crypto exchange in Japan. Analysts suggest it could pave the way for wider consumer adoption of blockchain-based payments and digital asset services across Asia.
