Binance Appoints Former Crypto.com Executive SB Seker as New Asia-Pacific Head

Binance Appoints Former Crypto.com Executive SB Seker as New Asia-Pacific Head

Binance has appointed SB Seker, a former senior executive at Crypto.com, as its new head of Asia-Pacific (APAC), strengthening its focus on regulatory engagement and regional expansion.

The announcement, made Monday, confirms that Seker will oversee strategy, operations, and compliance across APAC, a key growth market for the world’s largest cryptocurrency exchange. A central part of his mandate will be building stronger relationships with regulators and policymakers in the region.

Source: Binance

Seker brings a broad mix of legal, regulatory, and financial expertise to the role. At Crypto.com, he served as senior vice president, managing global product development as well as legal and compliance efforts across the APAC and MENASA regions. His career also includes senior legal roles at Ant Group, Rothschild & Co, and Amicorp Group, along with earlier experience as a litigator in Australia and a central banking lawyer at the Monetary Authority of Singapore.

“APAC has always been a key region for Binance, and Seker's deep-rooted experience across its diverse markets makes him uniquely positioned to lead the company's next phase of regional growth and engagement,” said Binance CEO Richard Teng.

Seker echoed the sentiment, noting that his priority will be to strengthen collaboration with regulators, partners, and Binance’s global community while driving operational excellence across the region.

Binance continues to hold the largest share of the global crypto trading market, with its monthly spot volume climbing to $724.6 billion in August, up from $706.1 billion in July, according to data. By comparison, Bybit and Bitget recorded volumes of $124.4 billion and $124 billion, respectively.

With Seker at the helm in APAC, Binance is signaling a deeper commitment to compliance and sustainable growth in one of the most dynamic cryptocurrency markets worldwide.

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